Nieuwe betaalbare DreamColor Displays van HP bieden ongeëvenaard realistische kleurweergave

Nieuwe DreamColor monitors leveren nog niet eerder getoonde realistische kleuren, HP versterkt hiermee zijn marktleiderschap

Brussel, 9 april 2014 — HP kondigt vandaag twee nieuwe HP DreamColor Displays aan. Met deze nieuwe standaard voor realistische kleurweergave wordt de markt voor monitors opnieuw opgeschud. De displays zijn bovendien betaalbaar geprijsd.

De HP Z27x en Z2x monitors voor PC’s en Macs zijn voorzien van HP’s tweede generatie DreamColor Engine. De displays geven tot 1.07 miljard kleuren weer op het scherm. Een onjuiste kleurweergave wordt hierdoor bijna onmogelijk en de minimale afwijkingen in de kleur zijn vrijwel niet door het oog waar te nemen.(1) In vergelijking met de vorige generatie monitors, hebben de nieuwe modellen 60 procent meer pixels, is het kleurenpallet 4.000 keer uitgebreider en is de display tot 57 procent dunner.

De HP Z24x DreamColor display levert dezelfde accurate en consistente kleuren tegen minder dan 25 procent van de prijs van de originele HP DreamColor display. De HP Z27x DreamColor monitor breekt technologische barrières met:

  • Tot drie keer de kleurnauwkeurigheid ten opzichte van de vorige generatie
  • De eerste kleur-kritische monitor met HP's hostless geïntegreerde kalibratie motor en ingebouwde ondersteuning voor professioneel kleurmeetinstrumenten
  • Ethernet-beheer met een geïntegreerde webserver voor ongekende controle van het display
  • Een gepubliceerde software development kit (SDK) waarmee klanten de HP Z27x volledig kunnen integreren
  • De meest betaalbare kleurweergave met 4K ondersteuning

 

- Vervolg persbericht in Engels -

“The HP DreamColor Engine and our line of DreamColor products have become the gold standards for professionals who demand color accuracy,” said Kobi Elbaz, vice president, Commercial Personal Systems, Printing and Personal Systems Group, HP EMEA. “This next generation of HP DreamColor Displays will once again disrupt color technology, providing customers with richer and more accurate colors than ever before.”

The HP Z27x and HP Z24x DreamColor Displays are designed for professionals for whom accurate color management is essential, and consumers who seek to use only the best in technology innovations. Key features of the new displays include:

  • Consistent 10-bit color accuracy from design to production with push-button color space selection and easy color calibration
  • One-button access to presets including sRGB D65, sRGB D50, Adobe® RGB, BT.709, BT.2020 and DCI-P3
  • Ability to easily create a custom color space with full control over primaries, white point and tone response
  • Easy connection to existing workflows through support by Windows, Mac or Linux operating systems (2)

The HP Z27x DreamColor Display also offers:

  • An ultrawide Digital Cinema color gamut with 100 percent of sRGB, 100 percent of AdobeRGB and 99 percent of DCI-P3
  • The HP Night Vision interface with auto-fade button backlights and selectable red button backlight color for better low-light viewing in darkened working conditions

The result of an unprecedented technology collaboration with DreamWorks Animation SKG Inc. (NYSE: DWA) and other leading studios, the first HP DreamColor Display, the HP LP2480zx, addressed an increasingly critical need for affordable and consistent color accuracy in the animation, photography, film/video post, broadcast, product design and graphic arts categories.

“HP technology has enabled our studio to deliver amazing visual effects to our audiences,” says Kate Swanborg, Head of Technology Communications and Strategic Alliance, DreamWorks Animation. “The new Z27x raises the bar in accuracy and ease of use for ensuring perfect color consistency from scene to scene and empowering further creativity in our artists.”

With the new DreamColor Displays, HP has once again pushed the limits of innovation to bring users unrivaled accurate and consistent color from displays, to the big screen to print. Each new feature is a result of direct feedback from key advisory council members and customers looking for new ways to transform the way they work.

“The new DreamColor Z Displays are amazing and will be a game changer for many photographers,” said Chris McLennan, an international, award-winning adventure and travel photographer and Nikon Ambassador. “The price point will mean that everyone who is into photography—whether a full time pro or a keen enthusiast—should be looking into this product.”  

Pricing and availability

The HP DreamColor Z27x and Z24x are available across EMEA in May 2014. Pricing for Belgium and Luxemburg will be available upon launch.

About HP

HP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and society. With the broadest technology portfolio spanning printing, personal systems, software, services and IT infrastructure, HP delivers solutions for customers’ most complex challenges in every region of the world. More information about HP (NYSE: HPQ) is available at http://www.hp.com.

(1) Integrated calibration engine in the HP Z27x produces three times better color accuracy than factory calibration results on previous generation. The color error is less than 0.6 ΔE 1994—calculated from measurements of the 24 ColorChecker natural tones plus primaries and secondaries—which is considered well below the difference discernible by the human eye.

(2) The HP Z24x requires a Windows system for user calibration, but is supported on Windows, Mac and Linux. The HP Z27x does not require a host computer for user calibration. It is supported on Windows, Mac and Linux.

Microsoft and Windows are U.S. registered trademarks of Microsoft Corporation. Adobe is a trademark of Adobe Systems Incorporated.

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